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Marketing Activation Manager CZ

Marketing Activation Manager CZ

EssityPraha
30+ days ago
Job description

Marketing Activation Manager CZ

We’re looking for person who embody our values and aren’t afraid to challenge, innovate, experiment, and move at a fast pace. We’re always looking for ways to improve our products and ourselves. If this is you, we’d love to talk.

What You Will Do

  • Execute marketing plans according to briefs from Brand Managers (BMs) across Therapeutic areas and Channels
  • Based on the brief done by local BMs on marketing plan objectives, recommend touch points, and A&P investments. In charge of media plan creation, execution, and KPI follow-up
  • Support sufficiency and accuracy of A&P allocation. Drives constructive dialogue with BMs and MM if A&P allocated is not sufficient based on a ´Fewer, Bigger, Better´ Approach
  • Take care of BTB and BTC communication across Health and Medical channels
  • Provide channels and customer insights
  • Be a partner with the sales team for synchronization of sales and marketing activities and execution at customers' POS
  • Drive, together with digital team a full digital funnel approach and improves sales & marketing productivity for scalable online activities
  • Influence customer education content in line with global guidance and leveraging globally produced material (where applicable)​
  • Take care of marketing operation and sales support (e.g. sampling, POSM production, translation, adaptation of global toolkit,...)
  • Manage and secure personal development of team members​​​​

Who you are

  • You have minimum 3 year experience in Marketing
  • Good marketing knowledge (brand, B2B, B2C communication, market data analysis, digital savvy)
  • Proven affinity and experience in project management
  • Result-driven mindset, eager to learn and develop within marketing projects
  • Excellent communication and relationship skills, team player
  • Problem solving oriented, good organizational skills, ability to pay attention to details, time management ability
  • Strategic and analytical thinking
  • Fluency in English and Czech / Slovak both written and spoken
  • Excellent computer knowledge (MS Office)

    • What we can offer you

    At Essity, we believe every career is as unique as the individual and empower employees to reach their full potential in a winning culture motivated by a powerful purpose.

    Collaborative and caring Work Environment | Empowerment | Job Impact | Work with a Powerful Purpose | Individual Learning and Development | Health & Safety | Social Responsibility | Innovation

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    Marketing Manager Cz • Praha