One of the world's leading pharmaceutical manufacturers of herbal medicines, with over 90 years of experience producing highly effective and well-tolerated phytopharmaceutical products known in over 40 countries - and they are now looking to recruit a colleague to join them on a permanent (hybrid) position as : Marketing ManagerYour tasks-Develop and implement marketing strategies for OTC products, including marketsegmentation, target audience identification, digital marketing strategies, brand launchand positioning;-Identify market opportunities and perform competitive analysis to create effectivemarketing plans and adapting to changing market trends;-Lead digital marketing efforts, including SEO, SEM, content marketing, and social mediastrategies;-Evaluate and monitor marketing campaigns and evaluate their effectiveness throughdata-driven metrics;-Collaborate with local creative agencies to design promotional materials, ensuringalignment with global branding guidelines and strategies;-Support product launches and train sales staff;-Manage the marketing budget effectively, allocating resources to optimise results andROI.Your profile-You have a higher medical, scientific or business management education- You have at least 5 years of experience in the Czech Pharma Market, preferably withOTC products- You are aware of the regulations and approval procedures related to the marketingmaterials as well as communication to HCP and consumers- You are a native Czech speaker, working smoothly in the international businessenvironment with very good verbal and written communication skills in English-You have experience with digital marketing and e-commerceOur offer-Home Office, meal vouchers and etc.-Quarterly bonuses-5 weeks of vacation-A decisive role in the setup of our business in Czechia-Working in international team with broad experience-Exciting prospects in a globally growing company
LI-DNI
1192634 - Olga Vartsaba
Manager Manager Cz • Praha